Americas Sticker Price

[YellowLab]

Given that we are a captive audience that the dealers did not earn, is anyone contemplating offering below sticker when they pick up their vehicle? I'm paying cash so the dealer would not make anything on the financing - but they are certainly making a few $ when they install accessories we ordered. My dealer is charging $260/hr for their labor to install runners, etc.

 

[Shopkeep]

Given that we are a captive audience that the dealers did not earn, is anyone contemplating offering below sticker when they pick up their vehicle? I'm paying cash so the dealer would not make anything on the financing - but they are certainly making a few $ when they install accessories we ordered. My dealer is charging $260/hr for their labor to install runners, etc.

Early on in the Grenadier journey your fellow Americans were screaming out for a direct agency model (like we are stuck with) as you thought that you would all be paying well above MSRP, now things have settled down (like they always were going to) you have the opportunity to shop around and haggle for a better cash deal. A competitive market at work, dealers offering deals and fighting to get your business, how good is that!

 

[YellowLab]

Early on in the Grenadier journey your fellow Americans were screaming out for a direct agency model (like we are stuck with) as you thought that you would all be paying well above MSRP, now things have settled down (like they always were going to) you have the opportunity to shop around and haggle for a better cash deal. A competitive market at work, dealers offering deals and fighting to get your business, how good is that!

There is the 2nd vehicle that arrived in CA that was a cancel. The sticker was $83K, now a Land Rover dealer bough it and wants $115K. We'll need to see how much the hype factor hits this - but still think so few know about the vehicle.

 

[Shopkeep]

There is the 2nd vehicle that arrived in CA that was a cancel. The sticker was $83K, now a Land Rover dealer bough it and wants $115K. We'll need to see how much the hype factor hits this - but still think so few know about the vehicle.

Same thing happened in European and our markets, the first few flippers asked stupid prices looking for wood ducks but they soon settled down. If dealers have cancelled orders sitting on their lots tying up cash they will do a deal.

 

[anand]

Given that we are a captive audience that the dealers did not earn, is anyone contemplating offering below sticker when they pick up their vehicle? I'm paying cash so the dealer would not make anything on the financing - but they are certainly making a few $ when they install accessories we ordered. My dealer is charging $260/hr for their labor to install runners, etc.

Interesting concept... Forgetting MSRP and even selling the vehicle at "invoice" pricing (whatever that may be), the dealer still makes a profit from their holdback amount. This is why I've been pretty vocal identifying dealers that are charging (what I consider to be) ridiculous documentation fees (like Triad and Crown both being $1k), as that is even more profit straight into their pockets that they did no leg work for (no marketing costs for the sales, no effort that the sales staff had to put forth, etc.).

Your dealer's service rate is atrocious, but not unheard of unfortunately.

 

[Tazzieman]

My dealer is charging $260/hr for their labor to install runners, etc.

They don't call them stealerships for nothing.
That's bordering on unethical , if not immoral.
I hope you can film them for us , tuxedos and gold plated spanners included.

 

[MTNDOG]

Given that we are a captive audience that the dealers did not earn, is anyone contemplating offering below sticker when they pick up their vehicle? I'm paying cash so the dealer would not make anything on the financing - but they are certainly making a few $ when they install accessories we ordered. My dealer is charging $260/hr for their labor to install runners, etc.

I have tools, do you have beer, will install for beer!

 

[trobex]

People here in Oz tried to flip their trucks for BIG profits, and many didn't sell. Some of the listings have now come down to retail current pricing effectively... which kind of makes me laugh.. I am sure someone made some money but not many. Now, flipping in Oz will only get you at BEST retail price or thereabouts. So, if you can haggle with cash for new, I would try.

 

[Tazzieman]

So, if you can haggle with cash for new, I would try.

"Expressions of interest" approach might work in the dealer's favour.
Get a few bites and then ask them to sharpen their pencils..

 

[anand]

They don't call them stealerships for nothing.
That's bordering on unethical , if not immoral.
I hope you can film them for us , tuxedos and gold plated spanners included.

There are (non-Ineos) dealers in the US that charge nearly double that for hourly shop rates...

 

[FieldMonster]

My (UK) experience last month was a bit different to a lot of the long term users here who have waited patiently for months.

I wandered into the local dealership. asked if they had any stock, learnt they had three (3!) on the forecourt ready to go. Also learnt none had towbars but dealer now had a way to retrofit towbar+electrics. I picked the FM in Donny Grey and agreed that I could wait a week while they added the towbar and interior utility rails. I asked for their best cash price, including the extra bits and ceramic protection, paid a small deposit and then transferred the rest of the money before picking up the following week. I paid roughly sticker price and it seemed fair to me.