Land Rover feeling the Heat?

[AWo]

New car registrations July 2025, Germany:

JLR New Defender: 497
JLR New Defender 2025: 2,433

Ineos Grenadier M1: 94
Ineos N1:
Ineos 2025: 398

Ineos UK: 36

 

[LabRat]

New car registrations July 2025, Germany:

JLR New Defender: 497
JLR New Defender 2025: 2,433

Ineos Grenadier M1: 94
Ineos N1:
Ineos 2025: 398

Ineos UK: 36

Those actually aren't bad numbers for the Ineos being a brand new car company.

 

[Logsplitter]

Jaguar Land Rover production severely hit by cyber-attack https://www.bbc.com/news/articles/c9wywvllq7wo

 

[landmannnn]

Jaguar Land Rover production severely hit by cyber-attack https://www.bbc.com/news/articles/c9wywvllq7wo

Serves them right for using SAP.

 

[ADVAW8S]

Jaguar Land Rover production severely hit by cyber-attack https://www.bbc.com/news/articles/c9wywvllq7wo

JLR has also announced they are delaying all electric Land Rovers and Jaguars until sometime in 2026. Stating that want more time to test and there needs to be more chargers available.

 

[Coullabus]

What about the Jaguar I-Pace? and isn't there an Electric Range Rover Sport?

 

[ADVAW8S]

What about the Jaguar I-Pace? and isn't there an Electric Range Rover Sport?

+4
Jaguar Land Rover (JLR) has delayed the launch of its electric Range Rover and Jaguar models to allow for more testing and a potential increase in market demand, with customer deliveries now expected in 2026. This delay also comes as the company grapples with a recent "severe cyberattack" that has disrupted global operations and production.
Reasons for the Delay
Extended Testing:
JLR stated that the models, being its first electric vehicles, require more extensive testing before launch.
Market Demand:
The company also indicated a desire to allow for an increase in overall market demand for luxury EVs.
Cyberattack:
A significant "cyber incident" has severely disrupted JLR's retail and production activities, including the shutting down of the Solihull plant where the Range Rover is built.
Impact of the Delay
Customers:
Deliveries of the electric Range Rover, originally planned for late 2025, will now begin next year.
Production:
At least four different electric models are affected by the delay, with some reports suggesting the first Jaguar EV could start production in August 2026.
Other Challenges for JLR
Tariffs:
The company also faced challenges from new tariffs on cars imported into the US, which led to a temporary pause in shipments to the market.
Market Conditions:
JLR has faced slower sales in China, where consumers are increasingly favoring local brands.
Cost-Cutting Measures:
In response to these issues, JLR announced plans to cut 500 management positions.

From AI summary

 

[LabRat]

Wait, what? You mean there’s not some pent up market demand for their EVS already? I guess we might need some government official to force the market to buy them because the market is not always right. /s

 

[Jean Mercier]

Today, the French Magazine "l'Automobile" published the following article:

Pompiers et gendarmes bientôt en Ineos ? La marque décroche un énorme contrat public en France avec ses 4x4 rustiques

Ineos remporte 160 M€ de commandes publiques avec ses 4x4 Grenadier et Quartermaster, produits en Moselle et déjà adoptés par les SDIS et services publics.

www.automobile-magazine.fr

In short, Ineos Automotive won a French public call for tenders of 160 million euros emergency vehicles (Grenadiers and Quartermasters) corresponding to about 1700 cars!
(this information was provided to me by forum member @HugBE )

 

[Zimm]

Ineos really needed that shot in the arm, plus, it'll keep some frogs a hoppin'.

 

[Logsplitter]

Bloody good advertisement for Ineos
Wow that’s a real scoop by Ineos. I do remember Lynn Calder in series two of the podcast say something about the amount of emergency service Grenadiers there were.

 

[Bluesurf]

I see dark sky's ahead for INEOS. They must get ahead of the poor sales. They should bring in BMW as a partner. They are much more experienced in every aspect of the Industry.
INEOS needs to get a partner like BMW since everything is BMW, before it loses its financial stability. INEOS is in trouble and selling off pieces like Bellstaff. I read they are selling some of their petrochemical businesses. BMW has all the service Dealerships up and running all over the world. Here in the USA it would be great for services and warranty work. Why are the EU stats kept confidential? Trucks are not moving.

Info Provided 9/4/2025 cGPT.

Ineos Automotive does not publicly disclose exact sales figures for the Grenadier by region. However, some third-party insights and registration data provide useful context on how many units may have been sold so far in 2025 in the EU and the U.S.:

---

United States​

Based on a report referencing Automotive News via Jalopnik, Ineos stated that U.S. deliveries in the first half of 2025 increased 2% compared to the same period in 2024. However, total registrations fell 14%, totaling 2,268 vehicles in those six months Jalopnik.
From that, we can reasonably infer:

• 
  
• U.S. Grenadier registrations in H1 2025: approximately 2,268 units.
• 
  
• Information for the second half of 2025 is not yet publicly available.

---

European Union​

Ineos does not publish EU-wide breakdowns of its sales. However, available data shows:

• 
  
• In Germany, since market launch in 2023 up to the most recent data, a total of 1,450 Grenadiers were newly registered Wikipedia.
• Notably, that's a cumulative total — covering 2023, 2024, and parts of 2025. The breakdown per year or for just 2025 is not provided.

---

Summary Table​

Region	Available Data for 2025
USA	~2,268 registrations in H1 2025 (approximate)
EU (Germany)	1,450 total registrations since launch (through part of 2025)
Other EU countries	No reliable region-wide sales data published These numbers suck. If I worked there I would be nervous.

 

[Coullabus]

I see dark sky's ahead for INEOS. They must get ahead of the poor sales. They should bring in BMW as a partner. They are much more experienced in every aspect of the Industry.
INEOS needs to get a partner like BMW since everything is BMW, before it loses its financial stability. INEOS is in trouble and selling off pieces like Bellstaff. I read they are selling some of their petrochemical businesses. BMW has all the service Dealerships up and running all over the world. Here in the USA it would be great for services and warranty work. Why are the EU stats kept confidential? Trucks are not moving.

Info Provided 9/4/2025 cGPT.

Ineos Automotive does not publicly disclose exact sales figures for the Grenadier by region. However, some third-party insights and registration data provide useful context on how many units may have been sold so far in 2025 in the EU and the U.S.:

---

United States​

Based on a report referencing Automotive News via Jalopnik, Ineos stated that U.S. deliveries in the first half of 2025 increased 2% compared to the same period in 2024. However, total registrations fell 14%, totaling 2,268 vehicles in those six months Jalopnik.
From that, we can reasonably infer:

• 
  
• U.S. Grenadier registrations in H1 2025: approximately 2,268 units.
• 
  
• Information for the second half of 2025 is not yet publicly available.

---

European Union​

Ineos does not publish EU-wide breakdowns of its sales. However, available data shows:

• 
  
• In Germany, since market launch in 2023 up to the most recent data, a total of 1,450 Grenadiers were newly registered Wikipedia.
• Notably, that's a cumulative total — covering 2023, 2024, and parts of 2025. The breakdown per year or for just 2025 is not provided.

---

Summary Table​

Region	Available Data for 2025
USA	~2,268 registrations in H1 2025 (approximate)
EU (Germany)	1,450 total registrations since launch (through part of 2025)
Other EU countries	No reliable region-wide sales data published These numbers suck. If I worked there I would be nervous.

DON'T PANIC CAPTAIN MAINWARING!

 

[Logsplitter]

AI interpretation of the French deal with Ineos

• Contract type & value: It’s a framework contract via UGAP (France’s central public purchasing agency) with a ceiling of €160 million. Frameworks set a max value and enable eligible public agencies to order vehicles without running their own tenders.
• Who can buy under it: French emergency and public services (notably the fire & rescue “SDIS” departments; reporting also mentions potential gendarmerie use) can order INEOS Grenadier and Grenadier Quartermaster (double-cab) under this framework.
• Indicative volume: Local coverage says around 1,700 vehicles could be supplied if the framework is fully used. (That’s an estimate tied to the €160m ceiling, not a single fixed order.)
• First orders already placed: Initial purchases (Utility Wagon and Quartermaster pick-up) have reportedly been made by the SDIS of Aisne (02), Saône-et-Loire (71) and Moselle (57).
• Built in France: The vehicles are produced at INEOS Automotive’s Hambach plant in Moselle, which resumed output in January 2025 after a short supplier-related pause.

What this means

• It’s “huge” in headline value (€160m) but structured as a multi-year, call-off framework: agencies order as needed; the ceiling may or may not be fully used.
• Expect to see Grenadiers and Quartermasters in French emergency fleets, with fire services already moving first.

 

[ADVAW8S]

Norweld just published a YouTube video. Issac took delivery of a Quartermaster with a tray and Jmax suspension. Little by little, bit by bit, this is how you eat an elephant. The elephant? Car sales.

 

[Logsplitter]

You would think that there would be more in the English speaking press about this or even Ineos social media ?
I asked ChatGPT about this ;-

That’s a sharp observation — for something as big as a €160 million government contract, you’d expect headlines in the FT, BBC, or at least the motoring press in the UK. But so far, almost all coverage is French regional and specialist outlets.
Here are the most likely reasons why:
1.
Procurement Style (Framework vs. One-Off “Deal”)
The contract is a framework agreement via UGAP (France’s public procurement body).

• Frameworks have a maximum ceiling value (€160m) but don’t guarantee that the whole sum will be spent. Orders are made over time by local services (e.g., SDIS fire departments).
• UK and international media may wait until specific, high-volume deliveries are made, rather than report on a framework ceiling.
• 2.
• French-Centric Storyline

French outlets emphasise two angles:

• The industrial win for Moselle (INEOS builds the Grenadier/Quartermaster there).
• The support of French jobs (1,200–1,700 employees).
• 
  
• That makes it a French economic story as much as an automotive one. UK journalists may not see it as relevant unless framed as a “British brand triumph abroad.”3.

INEOS Media Strategy

INEOS Automotive’s comms are usually low-key and controlled.

• They haven’t yet issued a formal English-language press release on this UGAP win. Without that, UK outlets may be reluctant to run with details sourced only from French media.
• 4.

Timing & Competing News

This broke in late August / early September — peak period for other big auto stories (EV launches, regulatory shifts, Stellantis/Renault announcements).

• The Grenadier story risks being buried unless INEOS actively pushes it to the press.
• 5. Skepticism About Uptake

Some UK reporters may be cautious about hyping the €160m figure since:

• It’s a ceiling, not a lump-sum purchase.
• Early orders are modest (a handful of SDIS vehicles).
• 
  
• Until fleets of Grenadiers start appearing across France, they may hold back.

In short:


This is a big win, but it’s framed as a procurement framework and French industrial success, not yet a “hard order of 1,700 trucks.” The British press probably won’t bite until INEOS itself trumpets the deal in English, or until dozens of Grenadiers appear in French fire brigade or gendarmerie fleets.

 

[NQ94]

Norweld just published a YouTube video. Issac took delivery of a Quartermaster with a tray and Jmax suspension. Little by little, but by but, this is how you eat an elephant. The elephant? Car sales.

Just don't want to take too long to eat the elephant, could end up missing dessert.

 

[AWo]

Ouch,...

For August the Geman KBA just lists 10 new Grenadier registrations for M1 cars. and 2 "others". Ending up with 408 in 2025, yet.
The N1 numbers will be published in a few days.

15 in the UK (23 in 08/2024).

330 New Defender in Germany in August, 2,763 in 2025, yet.

AWo

 

[CountyV8]

Well I don't live from a LR factory and they are laid off until Wednesday I wonder if the hackers got into their over the air software updates.???

 

[Tazzieman]

Ouch,...

For August the Geman KBA just lists 10 new Grenadier registrations for M1 cars. and 2 "others". Ending up with 408 in 2025, yet.
The N1 numbers will be published in a few days.

15 in the UK (23 in 08/2024).

330 New Defender in Germany in August, 2,763 in 2025, yet.

AWo

Those New Defenders...so common