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Santana comes back?

Regarding the well-known German car magszine "auto-motor-sport" it is planned to bring back the Santana brand with a new rugged 4x4.

Santana build Land Rovers and later Suzuki 4x4s under license. Santana was owned by Iveco the last days and sold the Iveco Massif, a capable 4x4 and a further development of the Land Rover Series 3. Some kind of mixture between a Series and a Defender.

The new Santana is backed by a Chinese joint venture Zhengzhou Nissan.

A 4x4 and a pick up is planned.

I had a Massif in companion in the desert once. It did very well.

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AWo
 
The last four seater ones were around £30k I think?

I think at that point most people after a “proper” 4x4 would rather have a double cab pickup - though of course our wonderful government are shutting that door now.

The ssangyong / KGM thing is around £30k plus VAT. A Hilux double cab starts at £35k + vat. The ranger single cab starts at £30k + vat, double cab at £31k + vat.

Those, I think, are the real serious competitors. Even buying privately and having to pay the vat you could be in a new fairly utilitarian but still comfortable and safe 4x4 for £40k.
Four-seater 4x4s face strong competition from pickups in the £30k + VAT range. SsangYong/KGM starts around £30k + VAT, Hilux from £35k + VAT. Even with VAT, you can get a capable 4x4 for about £40k. vatcalc.onl can calculate precise totals...
 
Four-seater 4x4s face strong competition from pickups in the £30k + VAT range. SsangYong/KGM starts around £30k + VAT, Hilux from £35k + VAT. Even with VAT, you can get a capable 4x4 for about £40k. vatcalc.onl can calculate precise totals...
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