Land Rover feeling the Heat?

[AWo]

Germany:
For November the German KBA again lists 17 new Grenadier registrations for M1 cars. Ending up with 450 YTD.
The N1 numbers will be published in a few days.
193 New Defender, summing up to 3,428 YTD.

Other countries:
20 in the UK, 253 YTD (333 2024).
446 in the US (66 2024), summing up to 4,481 YTD (5,170 2024, -13,3%)

AWo

 

[LabRat]

So ND down 13% in the US and IG growing.

 

[AWo]

The ND numbers for the US are not listed in my post. That is Germany. The IG sales is -13% compared to 2024 in the US.

AWo

 

[LabRat]

Ah, miss misunderstood the US numbers. Either way, pretty good for a brand new vehicle from a brand new company with a limited dealership network.

 

[Coullabus]

New Defender buyers, and Grenadier buyers, surely represent different market sectors? So comparison is a little pointless?

I bought many Land Rovers, from a 1962 SIIA in the early 1980's to a 2008 Puma. Yes, if they still made them, I would consider a Puma again - but not the new Defender. That is a totally different vehicle aimed at a different market sector.