Independent Event INEOS involvement in events

[Tom D]

During my conversation with Lynn Calder yesterday we discussed INEOS representatives attending events. I suggested that IA provide us with a contact who could reach out to their team to see if any IA representative could attend events organised by owners. She liked this idea and will hopefully provide me with a contact who can arrange this. I’ll post it here when I get it. If you have any ideas on this issue please post them here…

 

[Baron von Teuchter]

From their perspective it’s a tricky one.

It must be lovely to get involved with your customers and see your product being used and getting feedback, live, straight from the horses mouth but at the same time you are putting yourself firmly in the crosshairs for people who want to vent and might not be constructive.

Not naming names but you can imagine some people “hogging” the time of IA representative

Of course some of these people who are very outspoken behind the safety of a screen on the internet may not be quite as obnoxious in a face to face scenario….

 

[Tom D]

If you love the vehicle enough to meet up with other owners for a vehicle specific day out I don't think you’re going to be that hostile..

 

[AngusMacG]

Excellent idea. I do think that if an IA representative does attend a private event that all attendees should be aware that IA most likely doesn't sanction the event or supports any initiative that event may be promoting.

I would hope that any IA rep would be there to provide and receive feedback on issues and possible future official endeavors.

Being a niche product I do think it is important to meet owners and help build a community around the product. The best way is to meet the owners in a "neutral" setting where everyone is relaxed and looking to enjoy the event and their trucks.

 

[Grenadiertrialgirl]

There is an obvious disconnect between Ineos Corporate and national/local event support, appears the infrastructure simply isn't there. I am sure if they could be present to support clientele in more ways, they would. However, in the US, we are know for organizing ourselves per our interests. Check out he first Ineos Women's Club here:

womensineosgrenadierclub.com

Looking forward to growing the community because we love the product!

 

[Texas Grenadier]

Hey Tom,

We are in the planning phase as we speak and starting a national organization for Ineos Grenadier Owners. This will be back and funded by the US Ineos Dealer network. We are in the process now of putting together the charter and other specific legal documents to allow for us operate the non-profit. Once we get it up and running (late summer/early fall 2025) we will start sending out to the Ineos community.

Our goal will be to provide Ineos Grenadier owners with opportunities to connect with Ineos Headquarters and Dealers via an organized community of like-minded Ineos enthusiasts who have a desire to take their ownership experience to the next level. Members of the Ineos Grenadier National Club are committed to the Ineos brand and frequently share their experiences as proud owners of a Ineos at localized events. The Ineos Grenadier Club will continue to build a network of Ineos owners that will serve as an effective channel for Ineos to leverage in order to bring more "Ineos Grenadier" awareness in the marketplace at the grassroots level.

 

[Tom D]

Hey Tom,

We are in the planning phase as we speak and starting a national organization for Ineos Grenadier Owners. This will be back and funded by the US Ineos Dealer network. We are in the process now of putting together the charter and other specific legal documents to allow for us operate the non-profit. Once we get it up and running (late summer/early fall 2025) we will start sending out to the Ineos community.

Our goal will be to provide Ineos Grenadier owners with opportunities to connect with Ineos Headquarters and Dealers via an organized community of like-minded Ineos enthusiasts who have a desire to take their ownership experience to the next level. Members of the Ineos Grenadier National Club are committed to the Ineos brand and frequently share their experiences as proud owners of a Ineos at localized events. The Ineos Grenadier Club will continue to build a network of Ineos owners that will serve as an effective channel for Ineos to leverage in order to bring more "Ineos Grenadier" awareness in the marketplace at the grassroots level.

Sounds good!