Americas The threat to Ineos Dealers

[AWo]

The October sales numbers by Marklines for the US:

10/2025 553 units (10/2024: 148 units)
YTD 2025: 4,035 units (YTD 2024: 5,104 units)
2025 to 2024 YTD October: -20.9%

AWo

 

[HereinDaRockies]

The October sales numbers by Marklines for the US:

10/2025 553 units (10/2024: 148 units)
YTD 2025: 4,035 units (YTD 2024: 5,104 units)
2025 to 2024 YTD October: -20.9%

AWo

The 2nd derivative is trending up

 

[ryanjl]

I suspect price hurt them more. Not scientific evidence, but myself and two friends placed reservations the day they opened. In the years after that, the price kept climbing. Only I ended up sticking with my order to the actual purchase.

Adjusted for taxes and duties, the US paid the most of any market Ineos launched in. The difference wasn't just the cost of shipping.

I long said the same thing about the Landcruiser 200 series. The 2012 version I had in Saudi Arabia (I lived there for 13 years) had the twin turbo diesel v8, two fuel tanks, cloth seats, a basic stereo, basic AC, and that's about it. It cost me 156,000 Sar (USD 41,600), back then there were no taxes on vehicle purchases in Saudi. My point though is imaging how well the LC200 would have sold if they had sold that version in the US. Instead, all they offered in the US was the fully loaded leather seats all the bells and whistles version starting at $70K but almost all of them were in the $80's.

I know this post is a few months old, but to jump back in this thread:

For me, it's service locations. Price is not a factor. I currently have a 24 Land Cruiser, and the Ineos dealers are knocking off so much on price I can pretty much get the Ineos optioned the way I'd want it for only around $15k more than I can trade in my current vehicle. Hell, $80k isn't really a premium price for a vehicle anymore. Above average? Sure. But it's not really out of this world. I see 20 or more $80k-plus vehicles every morning on my 5 mile commute to work.

For me, I would buy one of these in a heartbeat if it was not for the fact that there are no places that can reset a service light closer than 7 hours away from me. At least, that's what I would have said a few months ago. Now, it appears another concern would be whether Ineos will even exist in a few years, which I have to think is a situation created in part by the service situation.

Earlier in this thread someone posted that a dealer believed they'd sell 2 or 3 times as many Ineos vehicles if service was not an issue. Based on my own situation, I'd wholeheartedly agree.

 

[chtucker]

I know this post is a few months old, but to jump back in this thread:

For me, it's service locations. Price is not a factor. I currently have a 24 Land Cruiser, and the Ineos dealers are knocking off so much on price I can pretty much get the Ineos optioned the way I'd want it for only around $15k more than I can trade in my current vehicle. Hell, $80k isn't really a premium price for a vehicle anymore. Above average? Sure. But it's not really out of this world. I see 20 or more $80k-plus vehicles every morning on my 5 mile commute to work.

For me, I would buy one of these in a heartbeat if it was not for the fact that there are no places that can reset a service light closer than 7 hours away from me. At least, that's what I would have said a few months ago. Now, it appears another concern would be whether Ineos will even exist in a few years, which I have to think is a situation created in part by the service situation.

Earlier in this thread someone posted that a dealer believed they'd sell 2 or 3 times as many Ineos vehicles if service was not an issue. Based on my own situation, I'd wholeheartedly agree.

Yeah, routine service (reset the light) not being "over the counter" available is an issue. I could deal with a few hours each way for an issue, but the regular maintenance thing should be solved.

Thankfully I live 30 minutes away from a dealer. The experience at the dealer has be great. Hopefully the next few years the bumps get smoothed out and they start selling 10k plus in the US.