This is more of a global question than specific America question. As you move past the first adopters, how does Ineos approaches growing market share? Grant Ineos will be a niche product, but where do they see their next set of consumers partaking in the Ineos brand.
![[ Adam ]](https://ineosforum-data.community.forum/avatars/s/9046/9046040.jpg?1705937698){kind=avatar}